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Udemy Course Research

The very first step in your journey to becoming a Udemy online course instructor is the course research phase.  If you are already well experienced in your Udemy course topic(s) of choice, it may be tempting to skip this step to online course creation.  But even before you settle on your course category or topic, and before choosing a title and creating a landing page for your course, researching Udemy course topics is a key step to ensuring success. Whether you are new to Udemy or already a Udemy instructor, researching course topics and categories as a matter of ongoing practice can help you gain an advantage over your competitors and improve your chances of making money selling courses on Udemy. Why and how? There are several good reasons for doing Udemy course research - many of which are highlighted through Teachinguide’s Udemy course database. Here are a few:
  • Know how much competition you have in your chosen course topic or category. Understand if there are too many or just a few competitors, who is successful, and why.
  • Understand how big the audience may or may not be for your category or topic (topic validation).
  • Understand what price people may be willing to pay to take into consideration content and competition.
  • There may be niche topics that are valuable to your course category.
  • Understand the trend in your chosen topics – are enrollments and/or google searches increasing or decreasing?
  • You need to evaluate and understand what keywords related to your Udemy course rank high and what are the keywords and trends.
  • Udemy is a very crowded online course marketplace and it is getting more challenging to stand out from the rest in any given course topic.
So, course research helps you to identify your topic more specifically, to evaluate the potential value of creating a Udemy course in this area, and to understand the demand for your topic as well as existing competition. In this Udemy course research section, Teachinguide covers many areas on how to conduct Udemy course research and which course research tips and tools exist.  Themes include:
  • Topic/category research
  • Keyword research and selection
  • Optimizing course titles and categories
  • Understanding current student demand for a topic
  • Understanding competition for a specific topic
  • What channels and tools to utilize to find your next online course topic
  • How to validate your chosen topic
  • Udemy specific tools for research and validation
By incorporating some of the tips, tools, and ideas for course research included in this section, Teachinguide hopes to guide you in finding the right niche/space to start with on Udemy or to grow into to differentiate your Udemy online course. Teachinguide’s Udemy course database and analytics app provides a lot of information to help online course instructors research and validate a high potential Udemy course idea. It also provides other information that will help you learn about best practices and how to create a competitive course. Feel free to try it out or reach out to the experts at Teachinguide anytime for assistance in understanding how Teachinguide can help you with your online course research needs. Happy researching!

Online Learning Platforms – 5 Marketplace Comparisons

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The Range of Online Learning Platforms

Online learning platform solutions can be a confusing market space to navigate as an online course instructor.   Online course platforms range from “marketplaces” such as Udemy, where anyone can create and sell an online course of virtually any quality, to Coursera which partners only with educational institutions, to Thinkific and other LMS platforms that allow instructors to create a proprietary online course platform and market their online classes.

If you want to create and sell online courses in a so-called “marketplace” like Udemy, which makes selling online courses relatively easy, you may wonder what alternatives to Udemy exist.  Given the brand recognition and market share Udemy boasts, it may be hard to figure out what other online course marketplaces exist and how they are different.  

Top Tools for Validating Your Online Course Ideas

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Lightbulb representing ideas and a mindmap

Why Validate Your Online Course Idea

With all the people and platforms making it possible to become an online course entrepreneur, the space is getting crowded. There are numerous examples of people making a living selling courses about all manner of topics – crafts, yoga, book binding, dog training and more.  You can literally create an online course about anything – but would you want to?

Just because you may have a long list of online course ideas it doesn’t mean that courses covering these topics will sell.  So, the questions to ask every time you have an online course ideas is: Is this a course that will people will buy?  And if so, how many people will buy it?

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